ThesisOpen AccessMetadata saja
2026•Skripsi, Thesis, Disertasi, dan Tugas Akhir
Palm oil is one of Indonesia's principal agricultural commodities and a key driver of agribusiness development across the value chain, from production to processing. Enhancing palm oil production necessitates systematic attention to multiple production factors, particularly within Tulin Onsoi District. This study identifies internal and external factors influencing production and formulates strategies to improve outcomes for the Tunas Harapan Farmer Group. The research was conducted in Tulin Onsoi District with the Tunas Harapan Farmer Group in Desa Makmur. The sample consisted of 14 farmer group members selected through purposive sampling. Data were analyzed using SWOT analysis. The findings identified several internal factors. Strengths comprised high-quality palm fruit, stable harvest volumes across growth phases, sufficient labor availability, government support, and extensive farmland. Weaknesses included limited farmer group activity, suboptimal land conditions, inadequate fertilizer supply, restricted farm capital, and distance from water sources. External opportunities included optimizing harvest potential for increased productivity, institutional support for superior seedling distribution, opportunities for technology adoption in mechanized agriculture, maximizing production output, and access to multiple fresh fruit bunch marketing outlets. Threats consisted of stricter government land regulations, restrictions on subsidized fertilizer allocation, unpredictable weather, rising pesticide prices, and palm oil price volatility. The analysis recommends defensive strategies from quadrant four, specifically eliminating intermediaries by selling directly to palm oil mills, utilizing organic waste for fertilizer production, implementing integrated pest management with natural materials, and collectively substituting organic inputs to reduce production costs.
ThesisOpen AccessMetadata saja
2026•Skripsi, Thesis, Disertasi, dan Tugas Akhir
Penelitian ini bertujuan untuk memetakan tren perkembangan, topik dominan, pola kolaborasi, produktivitas negara, serta dampak penelitian dalam bidang promotional strategy marketing periode 2015-2025 melalui analisis bibliometrik. Studi ini menganalisis 630 dokumen ilmiah terindeks Scopus menggunakan software Bibliometrix (R Studio) dan antarmuka Biblioshiny. Hasilnya menunjukkan pertumbuhan tahunan sebesar 7,18%. Topik dominan meliputi "Marketing", "Social Media", dan "Advertising", dengan pergeseran terkini ke arah digital marketing dan perilaku konsumen. Amerika Serikat dan China menjadi pusat kolaborasi global, dengan Amerika Serikat sebagai negara paling produktif. Dampak penelitian tertinggi ditemukan pada artikel periode 2016-2019 di jurnal bereputasi. Analisis terhadap pola kolaborasi menunjukkan bahwa kerja sama pada tingkat penulis dan institusi masih terbatas pada kelompok-kelompok kecil yang tidak saling terhubung, namun pada tingkat negara terbentuk jaringan yang lebih terstruktur. Temuan ini memberikan peta komprehensif perkembangan literatur promotional strategy marketing serta mengidentifikasi celah riset yang dapat dieksplorasi lebih lanjut.
ThesisOpen AccessMetadata saja
2025•
This study aims to improve the reading comprehension skills of eighth-grade students at MTs Negeri Tarakan through the application of the Reciprocal Teaching Strategy. This study was a Classroom Action Research (CAR) conducted in two cycles, consisting of four meetings in each cycle. The research subjects were 32 eighth-grade students of MTs Negeri Tarakan in the 2024/2025 academic year. Data were collected through reading comprehension tests, observation sheets of teacher and student activities, and documentation. The results revealed an increase in students' reading comprehension skills after the implementation of the Reciprocal Teaching Strategy. The average score of students in cycle I was 68, with 56% of students achieving the Minimum Completion Criteria (KKM) of 70. In cycle Il, the average score increased to 77 with 81% of students achieving the KKM. Also, student and teacher activities during the learning process improved from the "fair" category to "good." The indicator that had the highest increase in both cycles was specific information, showing that students were increasingly able to find detailed information in the text after the implementation of this strategy. Therefore, it can be concluded that the implementation of the Reciprocal Teaching Strategy is effective in improving students' reading comprehension skills in recount texts and encouraging the active involvement of students and teachers in the English learning process in the classroom.
ThesisOpen AccessMetadata saja
2025•Skripsi, Thesis, Disertasi, dan Tugas Akhir
The study aimed to determine whether there is a significant effect of the Make a Match strategy on the reading comprehension of ninth-grade students at MTs Al-Khairaat Tarakan. The method used in this study was pre-experimental research. The population in this study was 23 ninth-grade students at MTs Al-Khairaat Tarakan. The research instrument was a narrative text reading test with 25 multiple-choice questions. To analyze the data, the researcher used the SPSS program version 27.0. The study results showed that the average post-test score after using the Make a Match strategy was higher than the pre-test score before using the Make a Match strategy. The average pre-test score was 49.22, and the post-test score was 59.65, which increased by 10.43 points. It means there is a significant effect on the post-test score compared to the pre-test score. The results of the paired sample t-test also showed that the Sig. (2-tailed) value is below 0.05 (0.001 0.05), meaning that H0 is rejected and Ha is accepted. It can be concluded that using the Make a Match strategy significantly influences the reading comprehension of narrative texts of class IX students at MTs Al-Khairaat Tarakan.
ThesisOpen AccessMetadata saja
2025•Skripsi, Thesis, Disertasi, dan Tugas Akhir
Writing is one of the important skills in English that is often difficult for students, especially in composing descriptive texts. Therefore, it is necessary to implement creative and effective learning strategies. This study aims to find out how much influence the brainwriting strategy has on the ability to write descriptive texts of grade XI students at SMAN 3 Tarakan. This study uses a pre-experimental method with a one-group pretest-posttest design. The subject of the study was grade XI students of SMAN 3 Tarakan, with a sample of 34 students from grades XI-D. The data collection instrument is in the form of a written test consisting of a pre-test and post-test. Data analysis was carried out using the SPSS version 23.0 program. The results of the analysis showed that the average pre-test score was 48.12 and increased to 66.98 in the post-test. Based on the results of the paired sample t-test, a significance value of 0.000 was obtained, which means it is smaller than 0.05. This indicates that the alternative hypothesis is accepted, while the null hypothesis is rejected. Thus, the use of brainwriting strategies has proven to be effective in improving the descriptive text writing skills of grade XI students at SMAN 3 Tarakan.
ThesisOpen AccessMetadata saja
2025•Skripsi, Thesis, Disertasi, dan Tugas Akhir
Reading is one of the basic skills in English that is important for students to be mastered. Therefore, appropriate learning strategies such as Survey, Question, Read, Recite, and Review (SQ3R) are needed to improve the students’ reading comprehension. The purpose of this study was to determine the significant effect of the implementation of SQ3R strategy on reading comprehension ability of descriptive texts of grade XI students. The research method used a pre-experimental method with a one-group pre-test and post-test design. The population in this study was all grade XI students of SMAN 3 Tarakan, with a sample of 36 students from grade XI C selected using a purposive sampling technique. The research instruments used a multiple-choice test in the form of a pre-test and a post-test. In addition, the data were analyzed using the SPSS version 23.0 program. The results of the data analysis showed that the mean pre-test score was 52.36 and the mean post-test score was 74.58, with an increase of 22.22 points. The result of the paired sample t-test showed a significant value of 0.000 which was less than 0.05, which means that the null hypothesis (H₀) was rejected and the alternative hypothesis (Hₐ) was accepted. It can be concluded that the SQ3R strategy has proven effective in improving the reading comprehension ability of descriptive texts of grade XI students at SMAN 3 Tarakan.
ThesisOpen AccessMetadata saja
2025•
MARKETING STRATEGY FOR ORGANIC VEGETABLES AT BOBO GREEN HYDROPONICS, TARAKAN CITY Abstract The increasing public demand for healthy and environmentally friendly vegetables presents a significant opportunity for entrepreneurs in the horticulture sector. Bobo Green is a micro, small, and medium enterprise (UMKM) engaged in the cultivation of organic vegetables using a hydroponic system in Tarakan City. However, the enterprise faces several marketing challenges, including low production capacity, limited promotional efforts, and competition from similar businesses. This study aims to analyze the marketing strategies employed by Bobo Green using the marketing mix (4Ps) framework: product, price, place (distribution), and promotion. A qualitative descriptive method was used, with data collected through interviews, observations, questionnaires, and documentation. Data credibility was ensured through triangulation of techniques, and the findings were presented in narrative form. The results show that Bobo Green produces various types of vegetables such as lettuce, pakcoy, Chinese mustard (sawi caisim), and water spinach (kangkung), characterized by high quality and pesticide-free attributes. Pricing is determined based on the desired profit margin while aligning with current market prices. Bobo Green operates in two business locations. Product distribution follows an intensive strategy, with sales conducted at multiple points including vegetable stores, partner resellers, and directly at the production site. Promotion is carried out through WhatsApp and word-of-mouth marketing, which has resulted in limited market reach. While the current marketing strategy is relatively effective, improvements are needed, particularly in promotional activities and production capacity. A more integrated and innovative marketing approach is expected to expand market reach and increase sales volume.
ThesisOpen AccessMetadata saja
2025•Skripsi, Thesis, Disertasi, dan Tugas Akhir
THE EFFECTIVENESS OF THE CHARADES GAME AS A LEARNING STRATEGY ON VOCABULARY MASTERY IN THE SEVENTH GRADE OF MTS NEGERI TARAKAN ABSTRAK Kosakata merupakan salah satu aspek penting dalam pembelajaran bahasa inggris. oleh karena itu, untuk mengajarkan kosakata dibutuhkan strategi pengajaran yang menarik dan menyenangkan seperti charades game. Tujuan penelitian ini adalah untuk mengetahui pengaruh signifikan dari implementasi charades game sebagai strategi pengajaran terhadap kemampuan meningkatkan kosakata siswa kelas 7. Metode penelitian yang digunakan adalah metode pre-eksperimental. Populasi dari penelitian ini adalah siswa kelas 7 MTs negeri Tarakan dengan sampel kelas 7-D sebanyak 32 siswa. Instrumen penelitian yang digunakan adalah tes tertulis berupa pre-test dan post-test. Selain itu, hasil analisis dari data yang didapatkan diolah menggunakan program spss versi 25.0. Hasil analisis data menunjukkan bahwa rata-rata dari hasil pre-test adalah 50.94 dan rata-rata dari hasil post-test adalah 77.97. Hasil uji willcoxon test adalah 0.000 lebih kecil dari 0.05 yang berarti bahwa hipotesis alternatif (Ha) diterima dan hipotesis nol (H0) ditolak. Dengan demikian dapat disimpulkan bahwa mengajarkan kosakata bahasa inggris dengan charades game terbukti efektif dalam meningkatkan kemampuan kosakata bahasa inggris siswa di kelas 7-D di MTs Negeri Tarakan. Kata kunci: Permainan Charades, Strategi Pembelajaran, Penguasaan Kosakata Abstract This study aimed to determine the significant effect of implementing the charades game as a teaching strategy on the ability to improve the vocabulary of seventh-grade students. The research method used was the pre-experimental method. The population of this study was seventh-grade students of MTs Negeri Tarakan, with a sample of 32 students from the 7-D class. The research instruments used were written tests, pre-tests, and post-tests. In addition, the data analysis results were processed using the SPSS program version 25.0. The study showed that the average pre-test result was 50.94, and the average post-test result was 77.97. The results of the Wilcoxon test were 0.000, which is smaller than 0.05, which means that the alternative hypothesis (Ha) is accepted, and the null hypothesis (H0) is rejected. Therefore, teaching English vocabulary with a charades game has proven effective in improving students' English vocabulary skills in the 7-D class at MTs Negeri Tarakan. Keywords: Charades Game, Learning Strategy, Vocabulary Mastery
ThesisOpen AccessMetadata saja
2025•Skripsi, Thesis, Disertasi, dan Tugas Akhir
Kopi Aci Cap Tani is a local micro, small, and medium enterprise (MSME) engaged in coffee processing in Malinau Regency. The business faces a range of challenges in marketing its products effectively. This research aimed to formulate an appropriate marketing strategy to support business growth and enhance
competitiveness. A descriptive qualitative approach was employed, utilizing interviews, observations, documentation, and questionnaires as data collection techniques. SWOT analysis was used to identify the internal and external factors influencing marketing performance. The analysis revealed several inter strengths, including high-quality coffee beans, a unique flavor profile, appealing packaging, a recognizable brand, and the use of modern production equipment.
Identified weaknesses included inconsistent raw material availability, limited product innovation, price volatility due to raw material costs, and insufficient digital marketing. External opportunities comprised government support, a strategic production location, the growing popularity of social media for promotion, and rising coffee consumption trends. Threats to the business included intense market competition, fluctuating raw material prices, climate change impacts, restricted market access, and lower-priced competitor products. The findings of this study may serve as a reference for developing effective marketing strategies for similar coffee-based MSMEs in other areas.
UMKM Kopi Aci Cap Tani merupakan usaha pengolahan kopi lokal di Kabupaten
Malinau yang menghadapi berbagai tantangan dalam memasarkan produknya.
Penelitian ini bertujuan untuk merumuskan strategi pemasaran yang sesuai agar
usaha dapat berkembang dan bersaing. Metode penelitian yang digunakan adalah
deskriptif kualitatif dengan teknik pengumpulan data berupa wawancara, observasi,
dokumentasi, dan kuesioner. Analisis SWOT digunakan untuk mengetahui faktor-
faktor internal dan eksternal yang memengaruhi kegiatan pemasaran. Hasil
penelitian mengungkapkan bahwa faktor kekuatan mencakup mutu biji kopi yang
tinggi, cita rasa yang khas, kemasan yang menarik, merek yang kuat, serta
penggunaan peralatan produksi yang modern. Di sisi lain, kelemahan yang dihadapi
meliputi ketidakstabilan ketersediaan bahan baku, minimnya inovasi produk,
ketergantungan harga terhadap bahan baku, dan keterbatasan promosi melalui
media digital. Peluang yang tersedia meliputi adanya dukungan dari pemerintah,
lokasi produksi yang strategis, kemudahan promosi melalui media sosial, serta
meningkatnya tren konsumsi kopi. Adapun ancaman meliputi tingginya tingkat
persaingan, fluktuasi harga bahan baku, dampak perubahan iklim, keterbatasan
akses pasar, serta harga jual pesaing yang lebih rendah. Penelitian ini dapat menjadi
acuan dalam merancang strategi pemasaran bagi UMKM serupa di daerah lain
ThesisOpen AccessMetadata saja
2025•
This study aims to analyze grammatical errors in the writing of eighth-grade students at SMPK Frater Don Bosco Tarakan and to identify their causes. This study employed a qualitative descriptive method and involved 20 students. Data gathered through paragraph-writing assignments and interviews, and examined according to the Surface Strategy Taxonomy established by Dulay et al, (1982), encompass omission, addition, misformation, and misordering, The study's results indicate 127 grammatical errors, categorized as omissions (33), additions (5), misformations (76), and misordering (13), with misformations as the predominant error type. These errors were caused by a lack of grasp of syntax, the effect of the original language, and difficulty in translating concepts. This study found that students still require practice and feedback to improve their writing skills. Future researchers are encouraged to look into other areas, such as mechanical faults in writing.
ThesisOpen AccessMetadata saja
2025•Skripsi, Thesis, Disertasi, dan Tugas Akhir
This study examines the effect of the Reading Aloud strategy on the pronunciation skills of twelfth-grade students at SMA NU 1 Tarakan. The research employed a pre-experimental method using a one-group pre-test and post-test design. The population consisted of 22 twelfth-grade students, and total sampling was applied as the sampling technique. Data were collected through oral tests administered before (pre-test) and after (post-test) the treatment to assess any effect on students’ pronunciation. The findings indicated a slight improvement in students’ pronunciation skills, as evidenced by the increase in the mean scores from the pre-test to the post-test, which rose by 3.18 points. The Wilcoxon Signed-Rank Test was used due to the non-normal distribution of the data, as shown by the normality test results. The test revealed a significance value of (0.367 0.05), indicating that the alternative hypothesis (Ha) was accepted while the null hypothesis (H0) was rejected. Therefore, it can be concluded that teaching pronunciation using the Reading Aloud strategy has a measurable effect on the pronunciation abilities of twelfth-grade students at SMA NU 1 Tarakan.
ThesisOpen AccessMetadata saja
2025•Skripsi, Thesis, Disertasi, dan Tugas Akhir
This study aimed to improve the reading comprehension skills of ninth-grade students, especially in identifying the main idea and summarizing the text by using the GIST (Generating Interactions between Schemata and Text) strategy. This strategy was selected to train students to focus on the core information from the reading and reorganize it in a more concise and meaningful form. This research was a Classroom Action Research (PTK) conducted in two cycles, consisting of two meetings. The research subjects were 30 students of class IX-2 of SMP Negeri 08 Tarakan in the 2023/2024 academic year. Data collection was conducted through two main instruments, namely reading comprehension tests and observation sheets used to monitor student and teacher activities during the learning process. In the first cycle, the results discovered that only 22% of students reached the Minimum Completion Criteria (KKM) score. Although teacher participation and performance showed improvement, there were still significant challenges, including students' difficulties in understanding the steps of the GIST strategy, low involvement in group discussions, and limited time in implementing activities. Therefore, improvements were made in the second cycle by providing a more detailed explanation of the strategy and using more interactive learning activities. The results in the second cycle illustrated a significant improvement. Significant improvement can be seen from the increase in students who reached the KKM, from 22% to 63%. Student participation also increased from 80% to 96%, and teacher performance from 85% to 96%. This implies that the GIST strategy is effective in improving learning outcomes and processes. The findings show that the implementation of the GIST strategy can improve students' reading comprehension, particularly in terms of identifying the main idea and summarizing the text effectively. The implication of this study indicates that the GIST strategy can be used as one of the effective alternative approaches for teachers in improving students' reading skills at the junior high school level.
ThesisOpen AccessMetadata saja
2025•
Critical reading is the ability to analyze, evaluate, and interpret a text by questioning the evidence, arguments, and underlying the assumptions. Thus, in teaching critical reading skills, the interesting learning media such as the PQRST strategy are needed. This study aimed to analyze the significant effect of the Preview, Question, Read, State, and Test (PQRST) strategy in improving the critical reading skills of grade X students of SMK Negeri 2 Tarakan. This study used an experimental method with a group pretest-posttest design. The research sample consisted of 25 students of class X TAB 2 who were selected using the cluster random sampling technique. The research instrument was in the form of a multiple-choice test consisting of 25 questions that measured the students' critical reading skills before and after the implementation of the PQRST strategy. The data was analyzed using the Wilcoxon test with the help of SPSS version 30 program. The results of the study showed a significant improvement in students critical reading skills after the implementation of the PQRST strategy. At the pretest stage, the results of data analysis showed that the average pretest score was 50.72, while the average posttest score was 78.56. This showed an increase in the average score of 54.90%. The results of the Wilcoxon test showed a value of p≤0.001 which was less than 0.05, meaning that the alternative hypothesis (Ha) was accepted and the null hypothesis (Ho) was rejected. It showed that there was a significant difference between the results of the pretest and the posttest. Therefore, it can be concluded that the teaching English of news texts using the PQRST strategy was effective in improving the critical reading skills of grade X students at SMK Negeri 2 Tarakan.
ThesisOpen AccessMetadata saja
2024•Skripsi, Thesis, Disertasi, dan Tugas Akhir
This study aims to find out the learning strategies that are often used by teachers in implementing the Independent Curriculum. The design of this study isqualitative descriptive. The subject of this study is a seventh-grade English teacher at SMP Negeri 1 Tarakan. The data collection technique in this study used three instruments such as field notes, interviews, and documents. The results of this study showed that the use of learning strategies in the implementation of Independent Curriculum is mainly used by the seventh-grade English teachers in the teaching and learning process, namely Cooperative, PJBL and Differentiated learning, but the most frequently used strategies was Cooperative learning. This is because this strategy supports the main principles of the Independent Curriculum, which is to provide a more meaningful, relevant, and student-cantered learning experience.
ThesisOpen AccessMetadata saja
2024•
Reading comprehension is one of the basic skills in English language which is quite difficult to be mastered, especially for students. Thus, in teaching reading comprehension, interesting teaching strategies such as the KWL strategy is needed. The aim of this research was to determine the significant effect of implementing the KWL strategy on descriptive reading comprehension of grade 7 junior high school students. The research method used pre-experimental method. The population of this research was students of class VII at SMP Negeri 4 Tarakan with a sample of class VII-10 of 29 students. The research instrument used a reading test in the form of pre-test and post-test. In addition, the results of data analysis obtained were processed using the SPSS version 25.0 program. The results of data analysis revealed that the average pre-test score was 57.44 and the average post-test score was 78.89. The Shapiro Wilk Test result was 0.965, which was greater than 0.05. It means the alternative hypothesis (Ha) was accepted and the null hypothesis (HO) was rejected. Therefore, it can be concluded that teaching descriptive text using KWL strategy had proven effective in improving the reading comprehension at seventh grade students of SMP Negeri 4 Tarakan.
ThesisOpen AccessMetadata saja
2024•Skripsi, Thesis, Disertasi, dan Tugas Akhir
This study aimed to find out the strategies used by teachers in teaching English vocabulary in Merdeka Curriculum at seventh grade students of SMPN 5 Tarakan. The method used in this study was a descriptive qualitative method. The setting of this research was SMPN 5 Tarakan. The subject of this study was an English teacher who teaches seventh grade. Data were collected through observation and interviews. Based on the data analysis, the researcher found several strategies in teaching English vocabulary, namely using Pictures, Games, Dictionaries and Inquiry Based Learning. Based on the results of observations and interviews, showed that teachers used different strategies when teaching English in the classroom. The conclusion of this study revealed that there were several English vocabulary teaching strategies that are very useful for teachers when teaching, because by these strategies the teachers can know the limitations and characteristics of students. In addition, it is also recommended that English teachers must be more creative, develop and vary their strategies in teaching English vocabulary.
ThesisOpen AccessMetadata saja
2024•Skripsi, Thesis, Disertasi, dan Tugas Akhir
This study aims to find out the teaching strategies used by English language teachers in teaching English vocabulary at SMPN Tarakan. The research method used in this research was a qualitative method. The setting of this research was SMPN Tarakan. The subject of this research was an English teacher who teaches eighth grade. Data was collected through observation checklist and interview. Based on the data analysis, the study found several teaching strategies delivered in teaching English vocabulary, namely Game (Word Train) and Demonstration. The conclusion of this study was that there were some learning strategies used by teacher in teaching vocabulary that are very useful for teachers when teaching, because with these strategies teachers can know the student’s characteristics well. It is also suggested that English teachers should be more creative, develop and vary the learning methods with strategies in teaching English vocabulary.
ThesisOpen AccessMetadata saja
2024•Skripsi, Thesis, Disertasi, dan Tugas Akhir
The purpose of this study is to improve the student reading comprehension ability in descriptive texts by using the Concept-Oriented Reading Instruction (CORI) strategy. This study used the Classroom Action Research (PTK) of Kemmis and McTaggart model which consisted of four stages namely planning, implementation, observation, and reflection. The success criterion is 70% of students achieved a minimun score (KKM) of 70. Data collection was carried out through test assessments and observation on teacher and student activities using the CORI strategy. In 1st cycle, it was found that the percentage of student scores of 33% or 11 out of 30 students in the class had not reached a minimun learning completion score of 70, while in 2nd cycle, it reached 87% or 27 out of 30 students achieved a minimum completion score of 70 with an average score of 74. Threrefore, it can be concluded that the use of CORI strategy can improve the student reading comprehension at grade 7-4 in SMP Negeri 12 Tarakan
ThesisOpen AccessMetadata saja
2024•Skripsi, Thesis, Disertasi, dan Tugas Akhir
The purpose of this research is to determine the significant effect of Role, Audience, Format, Topic (RAFT) strategy on students' writing skills. The method used in this research was pre-experimental method. The sample for this research was the students of eight grade of SMP Negeri 5 Tarakan. The instruments used are writing test of pre-test and post-test. In addition, the researcher analyzed the data using the paired sample t-test with SPSS 26.0. From data analysis, the research results showed that the mean score for pre-test writing was 59.04 and the mean score post-test was 74.92. The results of Paired Sample T-test obtained a value of 0.000 which is smaller than 0.05, which meant that the alternative hypothesis (Ha) was accepted and the null hypothesis (Ho) was rejected. Therefore, it can be concluded that the Role, Audience, Format, Topic (RAFT) strategy had proven effective in improving the writing skills of eighth grade students at SMPN 5 Tarakan.
ThesisOpen AccessMetadata saja
2023•Skripsi, Thesis, Disertasi, dan Tugas Akhir
Penelitian ini bertujuan untuk menguji efektivitas strategi brainwriting dalam kemampuan menulis puisi siswa SMP Negeri 12 Tarakan. Penelitian dilakukan dengan metode eksperimen pre-test dan post-test, kelompok kontrol dan eksperimen. Kelompok kontrol menggunakan metode konvensional, sementara kelompok eksperimen menerapkan strategi brainwriting. Penelitian ini dilaksanakan selama 14 hari, mulai tanggal 18 September 2023-30 September 2023 di kelas VIII-5 dan VIII-6 SMP Negeri 12 Tarakan. Penelitian ini menggunakan teknik sampling jenuh karena jumlah seluruh siswa kelas VIII-5 dan VIII-6 sebanyak 64 siswa, dan hanya 32 siswa yang digunakan sebagai responden. Hasil dari pengujian paired sample statistik menunjukkan bahwa dari hasil uji pre-test diperoleh hasil nilai rata-rata siswa atau mean sebesar 67.47, sedangkan pada hasil uji post-test diperoleh nilai rata-rata siswa atau mean sebesar 86.03, dengan jumlah siswa yang digunakan sebagai sampel adalah 32 orang siswa, sehingga dapat dideskripsikan bahwa terdapat perubahan nilai rata-rata siswa antara pre-test dan post- test. Penerapan strategi brainwriting membuat nilai siswa semakin tinggi dibandingkan dengan sebelum diterapkannya strategi brainwriting dalam menulis puisi. Pada pengujian paired sample correlations, diperoleh hasil pengujian koefisien korelasi (correlation) sebesar 0.475, dengan nilai signifikan (sig) sebesar 0.006. Nilai signifikan (sig) taraf signifikan (α)=0.05, maka dapat disimpulkan bahwa terdapat hubungan antara pre-test dengan post-test siswa dalam menulis puisi. Pada pengujian paired sample t-test menunjukkan hasil nilai (sig) (2-tailed) sebesar 0.000 taraf signifikan (α)=0.05, maka H0 ditolak dan H1 diterima, sehingga dapat disimpulkan terdapat pengaruh startegi brainwriting terhadap kemampuan menulis puisi siswa atau dengan kata lain penerapan strategi brainwriting memengaruhi kemampuan menulis puisi siswa. Kata Kunci: Strategi Brainrwiting, Keterampilan Menulis Puisi This research aimed to test the effectiveness of brainwriting strategies in the poetry writing abilities of students at SMP Negeri 12 Tarakan. The study employed pre- test and post-test experimental methods, as well as control and experimental groups. The control group involved conventional methods, while the experimental group applied brainwriting strategies. This research was carried out for 14 days, from 18, 2023, to September 30, 2023, in classes VIII-5 and VIII-6. This research used a saturated sampling technique because the total number of students in both classes was 64, and only 32 were respondents. The paired sample statistical test results described that the average student score or mean was 67.47 from the pre-test test results. In contrast, the post-test results obtained an average student score or mean of 86.03, with the number of samples being 32 students, so it described a change in the average student score between the pre-test and post-test. Applying the brainwriting strategy in writing poetry made students' scores higher than before implementing the brainwriting strategy. In the paired sample correlations test, the test results obtained a correlation coefficient of 0.475, with a significant value (sig) of 0.006. The significant value (sig) significant level (a) = 0.05, it was concluded that there was a relationship between the students' pre-test and post-test in writing poetry. In the paired sample t-test, the results illustrated a value (sig) (2-tailed) of 0.000
