ThesisOpen AccessMetadata saja
•Skripsi, Thesis, Disertasi, dan Tugas Akhir
ABSTRACT Karungan Agrotourism has a tourism charm that is worth to visit. When the sunny weather, natural beauty will be clearly visible. Karungan Agrotourism is managed by the local government in collaboration with the surrounding community as managers in the field. The purpose of this study: 1) Were to determine the level of visitor satisfaction with the management of Karungan Agrotourism Area. 2) Find out what facilities can be improved, maintained and added by the manager in improving the service and development of Karungan Agrotourism. Sampling method in this study was Quota Sampling where the samples taken based on a predetermined amount with quota 70 people. Data collected in the form of primary data and secondary data. The analytical method in this study uses CSI (Customer satisfaction Index) and IPA (Importance Performance Analysis) analysis. Based on the value of visitor satisfaction index (CSI) Karungan Agrotourism by 63.48 percent, this shows that visitors are satisfied with the services provided by Karungan Agrotourism. Based on the IPA analysis, the facilities that need to be repaired are in the main priority quadrant which contains services in Karungan Agrotourism, toilet cleanliness, security in Karungan Agrotourism, cleanliness in Karungan Agrotourism, an information center and hospitality of employees / officers in Karungan Agrotourism. Facilities that must be maintained are the cleanliness of the resting place, the natural beauty of the Karungan Agrotourism, worship facilities, toilets and road conditions to Karungan Agrotourism. The facilities that can be added to the Karungan Agrotourism are fruit and vegetable picking rides, outboun rides, selfie spots, war games, airsoft gun, driving ATVs. Key word : Agrotourism, Customer Satisfaction Index , Importance Performance Analysis ABSTRACT Agrowisata Karungan memiliki pesona pariwisata yang layak untuk dikunjungi. Saat cuaca sedang cerah, keindahan alam akan tampak secara jelas di kawasan ini. Agrowisata Karungan dikelola oleh pemerintah daerah yang bekerja sama dengan masyarakat sekitar sebagai pengelola di lapangan. Tujuan Penelitian ini : 1) Untuk mengetahui tingkat kepuasan pengunjung terhadap pengelolaan Kawasan Agrowisata Karungan. 2) Untuk mengetahui fasilitas apa saja yang dapat diperbaiki, dipertahankan dan di tambahkan oleh pengelola dalam meningkatkan pelayanan dan pengembangan Agrowisata Karungan. Pengambilan sample pada penelitian ini dilakukan dengan menggunakan Quota Sampling dimana sampel diambil berdasarkan pada jumlah yang sudah ditentukan. Data yang dikumpulkan berupa data primer dan data sekunder. Jumlah sampel dalam penelitian sebanyak 70 orang. Metode analisis dalam penelitian ini menggunakan analisis CSI (Customer satisfaction Index) dan IPA (Importance Performance Analysis). Berdasarkan nilai indeks kepuasan pengunjung (CSI) Agrowisata Karungan sebesar 63.48 persen, hal ini menunjukkan bahwa pengunjung puas terhadap pelayanan yang diberikan oleh Agrowisata Karungan. Berdasarkan analisis IPA, Fasilitas yang perlu diperbaiki berada dalam kuadran utama yang diprioritaskan yang berisi pelayanan di Agrowisata Karungan, kebersihan toilet, keamanan di Agrowisata Karungan, kebersihan di Agrowisata Karungan, adanya pusat informasi dan keramahan pegawai/petugas di Agrowisata Karungan. Fasilitas yang harus dipertahankan yaitu kebersihan tempat istirahat yang disediakan, keindahan alam di Agrowisata Karungan, sarana peribadatan, toilet dan kondisi jalan menuju Agrowisata Karungan. Adapun fasilitas yang dapat ditambahkan pada Agrowisata Karungan Ialah wahana petik buah dan sayur, wahana outboun, spot selfie, war game, airsoft gun, mengendarai ATV. Kata kunci : Agrowisata, Customer Satisfaction Index , Importance Performance Analysis
ThesisOpen AccessMetadata saja
2024•Skripsi, Thesis, Disertasi, dan Tugas Akhir
This research aims to examine the influence of motivation, job satisfaction and discipline on employee performance at PT. Gawi Plantation Tanjung Selor. This research uses a quantitative approach with a survey method. The data used in this research is primary data by distributing questionnaires or questionnaires. Measurements in the questionnaire use a Likert scale of 1 to 5. The sampling method used is non-probability sampling. The sampling technique uses saturated sampling. In this study, there was a sample of 50 employees at PT. Gawi Plantation Tanjung Selor. The data analysis method used is multiple linear regression analysis and t test. The results of this research prove that work motivation has no effect on employee performance at PT Gawi Plantation Tanjung Selor, job satisfaction has a significant effect on employee performance at PT Gawi Plantation Tanjung Selor and work discipline has a significant effect on employee performance at PT Gawi Plantation Tanjung Selor.
ThesisOpen AccessMetadata saja
2024•Skripsi, Thesis, Disertasi, dan Tugas Akhir
AAAAAThis research examined the urgency of marketing mix model analysis at Bius coffee shops in Tarakan. In facing the rapid growth of the coffee industry and changing consumer behaviour, understanding effective marketing strategies is becoming crucial. This research aimed to contribute to understanding and improving marketing performance and identify its impact on consumer satisfaction. The research results provide practical guidance for similar business owners and stakeholders in optimising marketing strategies and meeting consumer expectations through the use of the marketing mix model and the influence of the marketing mix on consumer satisfaction at Bius Coffee. A survey using PLS-SEM involved 100 consumers as respondents consisting of 64 male and 36 female respondents. The research results showed that the Marketing Mix Model influences Bius Coffee's consumer satisfaction, consists of the variables Product, Price, Place, Promotion, People, Physical Evidence, Process and Consumer Satisfaction, which have valid construct values in building each latent variable compared to the indicators others that have invalid indicator values (less than 0.05). The R2 is 65.8%, which is the result that has been given and built by each latent variable; from these results, the influence of the marketing mix on consumer satisfaction can be seen. Bius Coffee, namely the Product and Physical Evidence variables, has a significant P-value of 0.0040, 05. The Person variable has a P-value significance value of 0.028 <0.05, and 34.2%, influenced by other factors
ThesisOpen AccessMetadata saja
2023•Skripsi, Thesis, Disertasi, dan Tugas Akhir
This research aims to determine the influence of the work environment and workload on job satisfaction of PT Wahana Abadi Indah in Tarakan City. This research uses a quantitative approach with survey methods and data collection by distributing questionnaires. This research uses a non-probability sampling technique with a saturated sample. The population in this research is all employees at PT. Wahana Abadi Indah Tarakan City totaling 34 respondents. The measurements in this questionnaire use a Likert scale of 1 to 5. The analytical method used in this research is multiple linear regression and the t test is supported using the SPSS 24 program application. The results of this research show that the work environment has no effect on job satisfaction as indicated by The tcount value of 0.691 is smaller than the ttable 2.036 (not supported) and workload also has no effect on job satisfaction as indicated by the tcount value of -0.651 which is smaller than the ttable 2.036 (not supported).
ThesisOpen AccessMetadata saja
2023•
Penelitian ini bertujuan untuk membuktikan pengaruh Disiplin, Beban Kerja, dan Kepuasan Kerja terhadap Kinerja Pegawai Badan Pengelolaan Keuangan, Pendapatan, dan Aset Daerah Kota Tarakan. Jenis penelitian yang digunakan adalah penelitian kuantitatif dengan metode survei dengan instrumen pernyataan dan teknik pengumpulan data menggunakan kuesioner. Pengukuran dalam kuesioner menggunakan skala Likert 1 sampai 5. Metode penarikan sampel menggunakan Teknik Non Probability Sampling yaitu teknik pengambilan sampel yang tidak memberi peluang atau kesempatan sama bagi unsur atau anggota populasi untuk dipilih menjadi sampel, dengan model sampling jenuh dimana semua anggota populasi dijadikan sampel. Jumlah sampel yang diambil sebanyak 87 Pegawai. Metode analisis data yang digunakan adalah regresi linier berganda dan uji t didukung dengan menggunakan bantuan aplikasi SPSS Versi 26. Hasil penelitian membuktikan bahwa variabel Disiplin berpengaruh positif dan signifikan terhadap kinerja pegawai, Beban Kerja tidak berpengaruh terhadap kinerja pegawai, dan Kepuasan Kerja berpengaruh positif dan signifikan terhadap kinerja pegawai.
ThesisOpen AccessMetadata saja
2022•Skripsi, Thesis, Disertasi, dan Tugas Akhir
Penyuluhan pertanian meliputi kegiatan memberi pengetahuan dan keterampilan kepadakelompoktani, melalui kelompok tani program kebijakan pemerintah dapatdisampaikankepadamasyarakat.Pendapat dari petani masih kurangnya pelayanan penyuluh terhadap petani, seperti kesigapan penyuluh dalam membantu menyelesaikan permasalahan yang dihadapi petani, seperti masalah pupuk, pengendalian hama padi, manajemen kelompok tani dan lain-lain. Dari permasalahan tersebut maka peneliti melakukan penelitian yang bertujuan (1) mengetahui atribut pelayanan penyuluh pertanian di Desa Panca Agung dan (2) mengetahui tingkat kepuasan petani padi terhadap pelayanan penyuluh pertanian di Desa Panca Agung. Metode yang digunakan dalam penelitian ini adalah (1) Deskriptif kualitatif untuk mengetahui atribut pelayanan penyuluh pertanian di Desa Panca Agung, (2) Customer Satisfaction Index (CSI) untuk mengetahui tingkat kepuasan petani padi terhadap pelayanan penyuluh pertanian di Desa Panca Agung. Hasil penelitian yang didapatkan pada penelitian ini adalah, (1) atribut pelayanan penyuluh pertanian di Desa Panca Agung yaitu (keandalan, kesigapan, jaminan, empati dan bukti fisik), dengan respon rata-rata respon petani merasa puas, (2) tingkat kepuasan petani padi terhadap penyuluh pertanian di Desa Panca Agung, hasil dari CSI diperoleh bahwa tingkat kepuasan petani pada kategori puas atas pelayanan penyuluh pertanian dengan nilai CSI sebesar 75.34%. Nilai tersebut berada pada rentang antara 60% CSI ≤80%.
ThesisOpen AccessMetadata saja
2021•Skripsi, Thesis, Disertasi, dan Tugas Akhir
This study aims to determine the effect of work stress, organizational commitment and job statisfaction on turnover intention of employes of PT. Atha Marth Naha Kramo Malinau. This study uses a quantitative approach with a survey method. The sampling method used is simple random sampling by taking sample members from the population at random without regard to the existing strata in the population. The sampling method used is simple random sampling by talking sample members from the population at random without regard to the existing strata in the population. The sample of 75 respondents. The analytical method used is multiple linear analysis with a significance value of 0.00 0.05. Organizational commitment has no effect on turnover intention with a singnificance value of 0.167 > 0.05. Job satisfaction has no effect on turnover intention with a singnificance value of 0.248 > 0.05. Based on the results of the study, it can br concluded that work stress has an effect on turnover intention. Organizational commitment and job satisfaction have no effect on turnover intention.
ThesisOpen AccessMetadata saja
2021•
Abstract – The purpose of this study was to see how promotion, product quality, and pricing affected purchase decisions and customer stisdaction at Jacko Bakery in Tarakan (Case study in the city of Tarakan). This research took a quantitative approach and relied on survey methods. The sampling technique was purposive sampling, and the sampling method was non-probability sampling. The people of Tarakan who had purchased and consumed Jacko Bakerty bread products were the sample in this study with a total sample of 170 people. Path analysis with SPSS version 16 was utilized as the analytical method. The findings of this study showed that promotion variables had a negative and insignificant effect whereas product quality and price had a positive and substantial effect on purchasing decisions and customer satisfaction on Jacko Bakery in Tarakan.
ThesisOpen AccessMetadata saja
2021•Skripsi, Thesis, Disertasi, dan Tugas Akhir
ABSTRAK PENGARUH KOMITMEN ORGANISASI DAN KEPUASAN KERJA TERHADAP KINERJA GURU HONORER SMP NEGERI DI KOTA TARAKAN Mayestika Jasmitha Budi Hasyim, S.E., M.SC Penelitian ini bertujuan untuk menguji pengaruh Komitmen Organisasi, dan Kepuasan Kerja terhadap Kinerja Guru Honorer SMPN Di Kota Tarakan. Hipotesis dalam penelitian ini adalah adanya Komitmen Organisas berpengaruh positif terhadap kinerja karyawan, kepuasan kerja berpengaruh positif terhadap kinerja karyawan Pada penelitian ini menggunakan pendekatan kuantitatif dengan menggunakan metode survei. Pengambilan sampel dilakukan dengan teknik simple random sampling, dan didapatkan 50 orang responden dari jumlah populasi sebanyak 105 Guru Honorer SMP Negeri Di Kota Tarakan. Untuk uji hipotesis digunakan model regresi linier berganda dan uji t. Metode analisis menggunakan alat analisis dengan bantuan program SPSS versi 22.0. Hasil penelitian ini menunjukkan komitmen organisasi dan kepuasan kerja berpengaruh positif dan terhadap kinerja guru honorer. Kata Kunci : Komitmen Organisasi, Kepuasan Kerja, Kinerja, Guru Honorer
